Mark Beal is the Generation Z Expert.
In this episode, Audrey Nussbaum (our new cohost) interviews Mark Beal, who has over 25 years of PR and marketing experience. He is a professor at Rutgers University in New Jersey.
Both confident and optimistic for our generation, it is refreshing to hear great advice for students and recent graduates interested in public relations.
Mark's publications:
Author: Decoding Gen Z: 101 Lessons Generation Z Will Teach Corporate America, Marketers & Media
Author: 101 Lessons They Never Taught You In College
Author: 101 Lessons They Never Taught You In High School About Going To College
Author: Career In Transition: 101 Lessons To Achieve Job Search Success
Mark's Website: https://comminfo.rutgers.edu/beal-mark
Buchun's Portfolio: https://buchunjiang0218.myportfolio.com/