“Some people still think that LinkedIn is just a job-seeking site...but it is so much more” --John Nemo
LinkedIn has changed over the years and continues to change. It has transformed from resume building to actually connecting with people. In this episode, we are talking to LinkedIn expert and bestselling author John Nemo. He shares that making a CONNECTION will actually help you make the sale.
John Nemo shares with us the exact system that needs to be put in place in order to get the results you need from LinkedIn:
- Build the foundation of your profile. Steer your profile away from looking like a resume, but instead how you can help people. Your business is all about the client, so make your profile about them!
- The riches are in the niches! Target your audience based on job title, location, or even where they went to school. LinkedIn gives you the ability to get super specific so you can find your niche.
- Make this a daily routine. Reach out to a number of people a day and make sure you do it EVERYDAY. Connect with people in your niche and get them engaged.
LinkedIn has become the best place to find your target audience and connect with them on a personal level. It's all about creating the connection, finding something that is personal to them and then sending something specific. Think of it as getting coffee with someone--it’s just happening online! Show them you care, and they will listen to what you have to say.
Mentioned in this episode:
Get a copy of John’s free online book and template for your LinkedIn profile.
Go to http://linkedinriches.com for his free book “LinkedIn Riches”
Click here: http://linkedinriches.com/summary Free template for your LinkedIn profile
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