Relationships. It’s the one thing that no matter what type of business you are in, you absolutely need. In the media world, it’s all about who you know, and what most business owners struggle with is where to get started. In this episode, you will learn how to build and nurture relationships that are key to media exposure and powerful PR in your business.
Today we are breaking down how and where to build these relationships with Molly Schoneveld, CEO and founder of SW PR Shop. Molly has worked with entertainers and designers to get major features in various media outlets. Molly’s biggest takeaway for you? BUILD RELATIONSHIPS!
(2:54) “Just getting media in general, it really does come down to relationships. Which is why I think it’s so important to have a publicist on your team.”
(13:16) “I feel like sometimes you just get super lucky but I also was very specific when I pitched that editor. I had read multiple features she had read.”
(14:54) “but I don’t really feel like print press is the thing that drives sales or necessarily move the needle for your business. It’s definitely more online now, and more niche.”
Connect with Molly:
https://www.linkedin.com/in/molly-schoneveld-a10a963/
https://www.instagram.com/mollyts/?hl=en
For more business tips and strategies, follow along with Kelly:
Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/
Website: https://kellyroachcoaching.com
Instagrams:
UE Revolution: https://www.instagram.com/uerevolution/
UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/
Kelly Roach: https://www.instagram.com/kellyroachofficial
Twitter: https://twitter.com/kellyroachlive
Related - Episodes
In this week’s episode of The Kelly Roach Show, Kelly is interviewing former Green Bay Packers professional football player and athlete Terrence Murphy. Terrence is sharing more about his pivot from the NFL to real estate and investing. This is…
There is no ‘i’ in team. It's the same in sports as it is in business. When you trust and know the team that is standing on the field with you, nothing can go wrong. In business, we call…
This week, Kelly brings UE’s Marketing Director Danielle Cevallos on the show to announce the initiation of UE’s newest phenomenon, The Society. The Society is a free opportunity to be part of an exclusive text community. Danielle explains what The…
